The vision of the company is to add comfort in every aspect of daily life to improve living conditions and enhance, boost and enrich life style. The goal is to be recognized in the market as a leader in products for household applications through design, development, and manufacturing commercially. Each product would have smart home touch as the priority.

A look into the daily activities of human beings would provide ample vacant spaces where there is a need of adding comfort. In the market there are a number of products that address adding comfort to daily life. However, the demand for comfort is never ending. Hence, the company targets to identify the comfort requirement not only of the present but also of the future in ahead and develop and strengthen its base to achieve its goal in line with the vision. As another objective the products target at improving the effectiveness of existing products in the market through careful and consciously adding features to it and develop new products to improve quality of household living through adding novel features to the ways of handling daily activities.

The type of products include but not limited to electronic gadgets, mechanical gadgets or a hybrid form i.e, electro-mechanical gadgets. The present day life has become relatively comfortable with the development of wireless technology. A wireless touch in appliances would augment the usability significantly, is embedded in the thoughts deciding products of the company.

As an initial step the target is to identify and address the gap in the features of the existing appliances and accessories to enhance existing provisions for the ease of usage. Later, adding safety features in all existing gadgets to enhance its quality is another target of the company. Development of gadgets for persons with disability and under privileged people is among other plans.